Date: Friday, September 8, 2017
Time: 1pm to 5pm
Ambassador Hotel & Conference Centre
1550 Princess St, Kingston, ON K7M 9E3
Please join The Great Waterway for an afternoon focused on Creating Connections in the tourism industry.
Topics will include:
Building Relationships | Digital Communication
Food Tourism | Creating Partnerships | Entrepreneurship
In 2017, we have seen tourism continue to grow in a number of areas. The Great Waterway has brought together a variety of speakers to highlight topics that will continue to build and strengthen tourism within our region. Find out more information about our sessions below!
Keynote Speaker: Marc Smith
Chief Adventurer, 30 Day Adventures
Telling your story on social platforms in 15 minutes a day – You don’t need a social media army to build a loyal customer base on social media. All you need is 15 minutes a day and a strategy. Marc will show you a simple and easy approach to mastering social media success and all you need is a smart phone and 15 minutes a day. Learn how to turn Instagram and Facebook into 2 of your most powerful marketing tools. It is as easy as snapping a pic, uploading it and typing a few sentences.
Director, Partnerships & Regional Relations
The Ontario Tourism Marketing Partnership Corporation (OTMPC) markets Ontario to the world! Each year Ontario welcomes more than 140 million visitors who contribute over $28 billion to Ontario’s economy. Discover how partnerships have provided marketing opportunities for the “Where AM I” brand in Ontario. Learn how you can leverage marketing assets with OTMPC and work with Industry Partners to reach North American and International markets.
Community Manager, Culinary Tourism Alliance
There’s only one thing every tourist does 3 times a day: EAT! Agatha Podgorski, Community Manager at the Culinary Tourism Alliance will be on hand to guide you through some quick and easy ways to capitalize on this generations hunger for delicious experiences. We’ll dig into the nascence ways to use storytelling and partnership creation to amplify your food (& drink!) messaging.
Eastern Region, Team Leader, Ontario Travel Information Centres
Did you know that OTMPC operates 11 Ontario Travel Information Centres (OTICs) across the province and that we welcome over 1 million+ visitors annually? Did you know that we actively promote and sell Ontario product through in-person, customized travel planning with the aim of creating incredible Ontario travel experiences? Did you know that each centre is as unique as any traveller we greet and travellers come to us from all over the world? Learn how we can be of assistance as a one-stop travel stop and how you can leverage our services us in promoting your business or destination.
Craft Brewing in South Eastern Ontario
Passion for local and fresh has seen craft breweries creating more than just great tasting beer. They are expanding on a growing farm-to-table undertaking that is exploding across Ontario. Join us for a panel discussion that captures the stories of 3 local craft breweries!