Past Presentations & Workshops

2020 Tourism Summit

Our annual tourism summit looked a bit different than previous years. This year, we hosted our 2020 Tourism Summit online on September 11th. The day was filled with topics and conversations around COVID-19, the impact on the tourism industry, and the measures being created. Guests speakers included. View presentations and the recording below.

July 9th 2020 - Providing Traveller Value As Tourism Slowly Reopens

Nancy Arsenault, Managing Partner at Tourism Cafe joins our webinar for an informative and timely presentation addressing what "traveller value" in the current COVID 19-era means. ⁠

July 6th 2020 - Reputation Management During Crisis

In this webinar, Beattie Tartan Managing Director, Deirdre Campbell, will speak on the steps tourism and hospitality businesses should take to maintain a trusted brand during a global crisis. ⁠⁠

June 30th, 2020 - Attracting Ontario Tourists Through Innovative Partnerships and Itineraries

We are pleased to partner once again with Eva Gutsche from STEM Consulting to assist tourism operators in the region in strategies to attract local tourists. This webinar will help businesses understand who their short-term Ontario-based customer could be and how to adjust your product offering and how to create unique local itineraries to appeal to that market.

May 28th, 2020 - Ramping Up as the Curve Flattens

RTO 9 is pleased to partner with Eva Gutsche from STEM Consulting to assist tourism operators in the region in what to expect as businesses start to re-open. This webinar will cover a wide range of topics with immediate implementation opportunities for participants.

May 27th, 2020 - RTO 9 Annual General Meeting

The Annual General Meeting for Regional Tourism Organization 9 (RTO 9).

Recording available upon request.

May 22nd, 2020 - Reopening Guidance for Restaurants, Hotels, and Motels

In this webinar, Tony Elenis, President & CEO of the Ontario Restaurant Hotel and Motel Association (ORHMA), discusses what accommodation and restaurant operators need to know to reopen their business in the COVID-19 economy.

May 21st, 2020 - Engaging Your Customers Through COVID-19

In this webinar, tourism marketing professional Cathy Kirkpatrick from Alphabet Creative, will share useful tips and ideas on how businesses can engage with customers now.  She will share case studies of how other brands and destinations are using this time to be proactive and productive in prepping for future success.

February 2020 - Content Optimization & Reporting For Travel & Tourism

A look at South Eastern Ontario's content landscape and how we optimize this content to reach a larger audience. Includes basic Google Analytics terms and how to measure conversion.

Level Up Your Instagram Game - Slides

This workshop will inspire participants to create meaningful content, effectively manage their account, and learn about the latest trends. You’ll learn: How to elevate your current strategy, How to manage your time effectively, Helpful apps to create better content, Analytics and why they matter, How to establish an Instagram brand aesthetic.

Level Up Your Instagram Game - Notes

Missed out on our workshop? No problem! Here are the notes from our workshop to go with the slide deck above.

Managing Your Online Presence For Tourism Businesses

How to better manage your online business presence with research to build a great online
presence.

February 2019 - Making Sense of Web Analytics

A look at why website data is so important for not only a marketer, but for tourism operators, and small businesses. Cathy from Alphabet Creative explains what data to track, how to report on this data, and what to do with this data.

Parts Unknown: Exploring Disruptive Change in the Business of DMO’s

Exploring the drivers of change within the tourism industry.

July 2017 - Role of a DMO

A review of options and best practices to be followed by a DMO.